The project I will be doing for the portfolio is focused on Diamond Financial (SBA loans company). I will be focusing on his company logo and redesigning a logo package to make it look new and official. I am very interested in this project because my dad has had the same logo for his company about 5 years now and I really think I can add some extra to it and re-design it to a new look. I will be using both Photoshop and Illustrator to help design the logo even if it takes a lot of time. I project that it will take me around a month to fully complete the logo and maximize my capabilities but I still have to lay out exact times and a deadline with my Dad. Some obstacles I might have to overcome are not putting too much of my own spin on it or making it personalized towards me since it is such a professional company.
03/08- Spoke with my dad about designing the logo package and took down notes while speaking with him: Wants a professional business look to his logo, wants something special on it that makes it pop/stand out from other business logos, said timeline can be until my final portfolio project has to be done and completed, would like to use the same colors as his current logo.
03/20- I have begun to make the alternate logos for my dad's business. He is pretty happy with them so far but as of right now I only have 2 and they did not take me as long. I plan to make 10 logos in total for him to possibly choose for for a new logo. I am shooting to be completed end of April/beginning of May ish but it may take longer depending on what I do.
04/09- I have currently done 5 logos and am pretty happy with the way that they look. I have been using the same color scheme as his current logo and think that it looks very well when designing the new logos. I showed them to him today and he thinks they are all looking better then his current logo and he can't wait to see the rest.
04/25- I now only have 2 logos left to do but I hope to make them the best ones out of them all and hopefully have him use one of them as his next professional logo.
05/20- I have completed all 10 new logos for him and now just have to put them together in a logo package for him to see. He is really excited to finally see them all put together and be able to choose 1 or 2 for new logos for his actual company. Although I told him I was doing this all for a project and didn't want any monetary value to be involved he offered me $5o for all the work I had done, but I of course declined to take it.